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Posts Tagged ‘beauty’

Fashion and beauty are two of the world that always intersects. On the stage of fashion week, fashion trends not only introduced, but also the latest makeup trends.

Therefore, becomes a natural thing when finally released a fashion brand cosmetic products. The global crisis that has yet to pass makes some players think hard mode, racked his brain to find a new gap in increasing sales. One of them with a diversified product line, including wings extending its business into the field of cosmetics, as did some top fashion brands such as Burberry, Dolce & Gabbana, Giorgio Armani, and Top Shop.

It contributed to the considerable increase in the cosmetics industry, as expressed by British market analysis firm, Mintel, which says that sales of beauty products has increased as much as 30 percent during 2004 to 2009 of the total number of 7.4 billion pounds to 6.9 billion pounds, while for the category of fashion and footwear products, the increment is only reached 9 percent for the same period.

The increase in sales is in the realm of cosmetics because during a recession, consumers choose to reduce budget spending on fashion products and money for cosmetics.

Interesting gaps in the direct line of cosmetics that directly exploited Burberry released cosmetic line. British brand known for its trench coats are working with Inter Parfums SA Perfumery Company and plan to launch a series of color cosmetics. Unmitigated, they will remove 100 types of products at a time, starting products for face, lips, and eyes. The product is expected to give a new dimension for Burberry.

Burberry cosmetic collection will be launched in July 2010 and will only be marketed in 30 stores worldwide. Besides clothes and perfume, Burberry has a collection of jewelry whose designs became favorites of celebrities like Kate Moss world, Victoria Beckham, Freida Pinto, including Emma Watson, who became the face of Burberry ad campaign for autumn and winter 2009.

In addition to Burberry, which also penetrated other brand cosmetic lines are Dolce & Gabbana. Through the line of Dolce & Gabbana The Make Up which was released last year, the brand that fronted Domenico Dolce and Stefano Gabbana these were successful and become a fashion brand with best-selling cosmetics line, especially with Scarlett Johannsen as a facial product. Line of Dolce & Gabbana makeup is the result of cooperation with producers of cosmetics giant Procter & Gamble.

Global Vice President of Procter & Gamble Luigi Feola said it is optimistic line of cosmetics Dolce & Gabbana will continue to survive. Perfume Dolce & Gabbana issued in collaboration with Procter & Gamble has proved successful and showed an increase in sales tripled since released in 2005.

As before, some even tried to release a brand fashion makeup lines outside of apparel, like Versace Make up Versace launched in 1998, but chose beauty retreat from the market during a recession in the 2009 attack.

Prada Beauty skin care line that is also withdrawn in 2007 after seven years on the market. Meanwhile, two lines of cosmetics, Calvin Klein, Calvin Klein and ck Calvin Klein Colour Beauty, also failed to achieve success and then withdrawn from the market.

Then, what causes Burberry, Top Shop, Dolce & Gabbana, Giorgio Armani and successful? Vivienne Rudd, market analysts Mintel senior beauty, said the release of the four fashion brand cosmetics line at the right time when the market saturated and are looking for something both affordable than brand new.

Outside of fashion brands, fashion perpetrator was released line of cosmetics that go directly into the consumer favorites such as supermodel Gisele Bundchen.. The reason that made from Brazilian supermodel was to release his own line of cosmetics.

Women’s beauty rituals in different parts of the world, it is interesting to note. By knowing it, you’ll also have other alternatives to beauty care. Here’s the secret of her beauty in 10 countries, as quoted from Woman’s Day.

1. Australia
Australian makeup artist, Napoleon Perdis says Yarrow flower extract is used by Aboriginal women to prevent the appearance of cellulite, because it can maintain skin moisture. Yarrow root is also anti-inflammatory drug, which could soften the skin.

2. Chile
Chilean Women can have glowing skin because it uses a high content of antioxidants in red wine. They created a mask from a mixture of red grapes and added with two tablespoons of white flour. Masks are then affixed to the faces and settling for 10 minutes and then cleaned.

“It makes the face look fresh and the skin looks shiny,” said Shalini Vadhera, authors ‘Passport to Beauty’.

3. Dominican Republic
“If you meet with Dominican women consider her nails. Nails they are very strong, “said Vadhera. The secret turns out garlic. They slice of fresh garlic roughly then immersed in water and stored in small bottles for 7 to 10 days. Then, they use it like using nail polish.

4. Egypt
According to Vadhera, skin beauty secrets of the Egyptian queen, Cleopatra was bathing with milk. It is done to lift the dead skin cells and make skin become softer. You can try it yourself at home by adding two tablespoons of white powder into the tub before the bath.

5. France
French women love to comprehensive treatment and prevention of skin damage. Weekly facials and massages on a regular basis is a ‘religion’ for them. They also often make their own masks from pomegranates. Mash fruit and pomegranate seeds until smooth, and apply on face for approximately 6 minutes. This mask will help brighten the skin with natural enzymes.

6. Greece
Greek women have skin beauty extraordinary Mediterranean. Their skin color is very bright, and contains enough melanin to protect and absorb harmful UV rays.

In addition there are other things that make their skin beautiful, the Mediterranean diet. They are very fond of eating fish that provide skin rejuvenation for the content of omega 3 and omega 6, as well as fruits and vegetables, which provide antioxidant and vitamins. They also believe that intake of olive oil is a major contribution to the beauty of the skin.

7. Italy
How do Italian women keep his hair shiny? According to Fabio Scalia, and the owner of hair salons in Italy Fabio Scalia Brooklyn, New York, the answer is there in your kitchen. Italian women take care of their hair by combining the yogurt and olive oil and use it like a conditioner.

Proteins in yoghurt are very good for hair health. To make 1 cup plain yogurt mixed with one teaspoon of olive oil, then brush on the hair. Let stand for 5 minutes then, rinse it with cold water.

8. Japan
Japanese women’s hair care relies heavily on sea grass. Nori know the grass is a source of minerals and iodine, which is essential for healthy hair growth. Japanese women love to eat nori or process them into hair moisturizer. How to boil it and then rubbed on dry hair.

9. Spain
“Women like to rinse their hair Spanish with cranberry juice,” said Vadhera. Try to mix ¼ cup of pure fruit juice cranberry or other fruit with ¼ cup water and do the final rinse with such materials in the bath. With the juice hair color looks better lit and sparkling.

10. Sweden
Swedish woman loves antioxidant-rich berries and ate grilled fish. Thus, the skin is very beautiful.

You can also cheat on their beauty secrets to getting high with antioxidant green tea or white tea. How, brewing green tea and white tea, then cool until the ice cubes. Use it as iced tea facial toner at night.

Swedish women also love to do a spa to get rid of toxins. To get the effect of a spa at home, there are simple ways that can be done. Make a concoction with a handful of salt and add one tablespoon of olive oil and about 10 drops of pure eucalyptus oil. Rub the entire body with these herbs and rinse with cold water.